{"product_id":"liquitex-professional-black-gesso","title":"Liquitex Professional Black Gesso","description":"\u003cp\u003eAvailable in several colors, including grey, black, white, and transparent, Liquitex Professional Acrylic Gesso serves an essential purpose in the painting studio. Use the color of your choice to create a primer layer between your raw substrate, like canvas or wood, and your painting.\u003c\/p\u003e\n\u003cp\u003eThis step isn't just for looks (although the white can brighten colors, and the black makes metallics shine). It also prevents short-term problems with paint application and long-term problems with conservation. The isolation layer between paint and surface keeps your work from absorbing into the surface, which can damage both the paint film and the substrate.\u003c\/p\u003e\n\u003cp\u003eWith a squeezable, soft-body consistency and a matte, textured finish when dry, Liquitex Professional Gesso is a perfect way to start any painting.\u003c\/p\u003e\n\u003cp\u003eOur recommended technique for all gessos: apply three thin coats in alternating directions (paint along the longest side, then across the short side, then the long way again) for perfect gesso texture.\u003c\/p\u003e\n\u003cp\u003e8 ounces (237 mL). Squeezable flip-top bottle. Made in France.\u003c\/p\u003e\n\u003cp\u003eABOUT LIQUITEX\u003c\/p\u003e\n\u003cp\u003eFounded in Cincinnati in 1955, Liquitex was the first company to bring acrylic paints to the fine-art market. Along the way, the chemists and designers at Liquitex have created lots of important products that we now take for granted — for example, they formulated the first water-based acrylic gesso. (In the early 20th century, oil-based primers were much more common.)\u003c\/p\u003e\n\u003cp\u003eSince 2000, Liquitex has been part of the Colart Group, along with Winsor \u0026amp; Newton and several other important manufacturing brands. Like Winsor paints (which were originally from the U.K.), most Liquitex products today are made at Colart's paint factory in France.\u003c\/p\u003e","brand":"Liquitex","offers":[{"title":"Default Title","offer_id":46466039972098,"sku":"094376923988","price":22.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2228\/7429\/files\/black-gesso-8oz-pow-clipped.jpg?v=1751546241","url":"https:\/\/stlartsupply.mom\/en-ca\/products\/liquitex-professional-black-gesso","provider":"St. Louis Art Supply","version":"1.0","type":"link"}